Buying Elon Musk a Couch, Talking Tesla, & Growing as a Niche YouTuber (ft. Ben Sullins)

 
 
 

Nowadays anyone can become a "news outlet” by simply commentating on what’s new, what was just announced, or regurgitating what they read online, but to really stand out from the noise in a topic you’re interested in you need to bring a different slant to it.

In this episode I talk with Ben Sullins of Teslanomics about how he approaches covering Tesla and sustainable technology news using his years of experience as a data scientist.

We also discuss how & when to leave a day job behind, how he experimented on YouTube until something “popped”, how he makes money from his channel now, and the story behind how he bought Elon Musk a couch.

 

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Chapters

  • 00:00:25 - Introduction
  • 00:02:05 - Before Teslanomics
  • 00:11:21 - Teslanomics
  • 00:21:09 - Don't just quit your day job
  • 00:29:16 - What Youtube content worked and what didn't
  • 00:39:17 - Getting Noticed by Tesla
  • 00:41:59 - Buying Elon Musk a Couch
  • 00:48:43 - Income & Revenue Streams
  • 00:53:19 - Re-branding a Channel
  • 01:05:48 - Next 5-10 years of electric cars
  • 01:17:13 - Future of self driving cars

Show Notes

 
YouTube, My Podcast, My YouTube VideosCaleb WojcikIntermediate / Amateur